Where is it written that you can't have the best for less? The Bushnell Prime L20 isn't about getting by or cutting corners, it's about loading every bit of Bushnell's proven performance, image quality, and reliability into a trail camera every hunter can count on in the field at a price that's easy on the budget.
Bushnell is built around one simple principle to make sure our materials, components, and features give you the best images and information possible in every situation, every day. After all, why settle for "good" or "better" when you can have the best? That's Bushnell.